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- SpeakingMarcus Tewksbury is a frequent speaker on topics relating to B2B marketing and technology. Past speaking engagements include: American Marketing Association (AMA) Canadian Marketing Association (CMA) DePaul University Direct Marketing Association (DMA) Georgetown University Illinois Technology Association (ITA) Integrated Marketing Summit Media Post Northwestern University The Economist University of Chicago BOOKING REQUEST Please submit the form below and we will follow up with you as soon as possible.
Death of a Salesman…
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particularly if they are selling newspapers! The picture is not pretty.
Read Moreppt Tip – no more white boxes
Ever try to use a white box to block out part of a graphic on a slide, but then have it print out with a black outline on the printed version? So annoying… Follow the below link, and look at View > Black and White to see how to fix this. It’s actually pretty easy. Wish I had looked for …
Read MoreTriangulated Learning
I love marketing, and I love what I do, but boy do I miss coaching. It’s not often the world’s intersect, but I was recently introduced to a piece by Steve Knox that certainly got the juices flowing: http://adage.com/cmostrategy/article?article_id=141734 As a high school football coach I used to pride myself on my ability to find new and innovative (a.k.a crazy) …
Read MoreSocialnomics ROI
This one may not be quite on the same level as Eric’s first piece, but again great production quality and some really great referencable facts.
Read MoreThanks to SMB
Social Media Breakfast that is…. This past Tuesday I was happy to moderate a discussion here in Chicago amongst a lovely panel of social media experts. It was a nice mix between agency and client folks and we were able to have a pretty engaged, thoughtful conversation about what is effective social media measurement. If your into Social and in …
Read MoreSocial Media Accountability
At one point or another I’ve heard someone define crazy as repeating the same exercise but expecting different results. Mentally I have this picture of an old Simson’s commercial where Bart or Homer keeps reaching for a Butterfinger after being repeatedly shocked. Basically, this is exactly how I see most marketers approaching the social space. The metaphor here is to …
Read MoreSometimes – I’m left speechless…
for those of you who know who you are, you know who you are
Read More2009 lessons learned
Hi all, sorry for the radio silence the past few weeks. The end of the year was quite busy with my day job. However, that busy time has helped me to distill some of the lessons learned during the trials and tribulations of 2009. Who am I kidding? Lessons learned? It should be lessons validated. While I apologize in advance …
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