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Category Archive for: ‘Email’

eDialog

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Email campaign analytics and delivery.  Fairly robust offering with some very large clients.

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Valassis

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Larger media network.  Partner with Valassis as a single stop for online, coupon books, poly bags, and a number of other pieces.

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Epsilon

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Roll up of disparate parts of the marketing organization all loosely assembled around the needs of the direct marketer. A spattering of digital agency, outsourced list management, analytics, and data hygiene services.

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Anchor Computing

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EMail, direct, and phone fulfillment.  Also has data hygiene services.

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smartFocus

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A European based marketing automation player. Heritage in email, but have broadened to multi-channel marketing. One interesting differentiator for them is a blend of strategy, delivery capability and the notion not to just drive traditional campaigns through more channels, but to drive transformative business practices.

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NetSuite

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Fairly rich, full featured ERP system. Takes a fairly customer centric approach to laying out back office processes that transitions well into CRM execution pieces. Most often delivered as SaaS, but can be deployed.

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Avenue A – Razorfish

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Digital agency specializing in using cutting edge online technologies to deliver highly relevant, focused user experiences. Through Atlas digital advertising platform also have a legacy into the online brand and direct response advertising world.

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