TheMarketingMOJO.com http://www.themarketingmojo.com Where marketing and technology meet Thu, 10 Nov 2011 17:53:55 +0000 en hourly 1 http://wordpress.org/?v=3.2.1 The Future of Campaign Management: Paying More Attention to Retention http://www.themarketingmojo.com/strategy/customer-centric-marketing-organization-ccmo/customer-retention/?utm_source=rss&utm_medium=rss&utm_campaign=customer-retention http://www.themarketingmojo.com/strategy/customer-centric-marketing-organization-ccmo/customer-retention/#comments Thu, 10 Nov 2011 00:17:01 +0000 Sharon Zaugh http://www.themarketingmojo.com/?p=2323 http://www.themarketingmojo.com/strategy/customer-centric-marketing-organization-ccmo/customer-retention/feed/ 0 What Do You Wish You Had Asked Your MA Vendor? http://www.themarketingmojo.com/software/marketing-automation/questions-for-marketing-automation-vendors/?utm_source=rss&utm_medium=rss&utm_campaign=questions-for-marketing-automation-vendors http://www.themarketingmojo.com/software/marketing-automation/questions-for-marketing-automation-vendors/#comments Fri, 23 Sep 2011 04:59:48 +0000 tewksbum http://www.themarketingmojo.com/?p=2301 http://www.themarketingmojo.com/software/marketing-automation/questions-for-marketing-automation-vendors/feed/ 0 Optimizing Content: How to Reach Your Prospect with the Right Message at the Right Time http://www.themarketingmojo.com/presentations/optimizing-content-presentation/?utm_source=rss&utm_medium=rss&utm_campaign=optimizing-content-presentation http://www.themarketingmojo.com/presentations/optimizing-content-presentation/#comments Thu, 15 Sep 2011 16:20:11 +0000 Sharon Zaugh http://www.themarketingmojo.com/?p=2289 http://www.themarketingmojo.com/presentations/optimizing-content-presentation/feed/ 1 Optimizing Content: How to Reach Your Prospects with the Right Message at the Right Time http://www.themarketingmojo.com/content-marketing-2/optimizing-content/?utm_source=rss&utm_medium=rss&utm_campaign=optimizing-content http://www.themarketingmojo.com/content-marketing-2/optimizing-content/#comments Tue, 13 Sep 2011 15:21:05 +0000 Sharon Zaugh http://www.themarketingmojo.com/?p=2282 http://www.themarketingmojo.com/content-marketing-2/optimizing-content/feed/ 0 3 Ways to Keep Your Marketing Fresh http://www.themarketingmojo.com/marketing-community/fresh-marketing/?utm_source=rss&utm_medium=rss&utm_campaign=fresh-marketing http://www.themarketingmojo.com/marketing-community/fresh-marketing/#comments Thu, 08 Sep 2011 04:15:35 +0000 tewksbum http://www.themarketingmojo.com/?p=2268 http://www.themarketingmojo.com/marketing-community/fresh-marketing/feed/ 0 The Sales & Marketing Relationship: Who Wears the Pants? http://www.themarketingmojo.com/marketing-community/sales-and-marketing-relationship/?utm_source=rss&utm_medium=rss&utm_campaign=sales-and-marketing-relationship http://www.themarketingmojo.com/marketing-community/sales-and-marketing-relationship/#comments Fri, 29 Jul 2011 19:56:32 +0000 tewksbum http://www.themarketingmojo.com/?p=2247 http://www.themarketingmojo.com/marketing-community/sales-and-marketing-relationship/feed/ 0 5 Signs You Are Not Ready for Marketing Automation http://www.themarketingmojo.com/software/marketing-automation/5-signs-you-are-not-ready-for-marketing-automation/?utm_source=rss&utm_medium=rss&utm_campaign=5-signs-you-are-not-ready-for-marketing-automation http://www.themarketingmojo.com/software/marketing-automation/5-signs-you-are-not-ready-for-marketing-automation/#comments Fri, 08 Jul 2011 23:10:16 +0000 tewksbum http://www.themarketingmojo.com/?p=2222 http://www.themarketingmojo.com/software/marketing-automation/5-signs-you-are-not-ready-for-marketing-automation/feed/ 4 The Chief Marketing Technology Officer (CMTO) – 10 arguments why your company should have one http://www.themarketingmojo.com/uncategorized/the-chief-marketing-technology-officer-cmto-%e2%80%93-10-arguments-why-your-company-should-have-one/?utm_source=rss&utm_medium=rss&utm_campaign=the-chief-marketing-technology-officer-cmto-%25e2%2580%2593-10-arguments-why-your-company-should-have-one http://www.themarketingmojo.com/uncategorized/the-chief-marketing-technology-officer-cmto-%e2%80%93-10-arguments-why-your-company-should-have-one/#comments Thu, 02 Jun 2011 13:04:34 +0000 tewksbum http://www.themarketingmojo.com/?p=2093 http://www.themarketingmojo.com/uncategorized/the-chief-marketing-technology-officer-cmto-%e2%80%93-10-arguments-why-your-company-should-have-one/feed/ 0 Framework for applying social media mentions (WOM) to marketing decision making http://www.themarketingmojo.com/marketing-community/blog/framework-for-applying-social-media-mentions-wom-to-marketing-decision-making/?utm_source=rss&utm_medium=rss&utm_campaign=framework-for-applying-social-media-mentions-wom-to-marketing-decision-making http://www.themarketingmojo.com/marketing-community/blog/framework-for-applying-social-media-mentions-wom-to-marketing-decision-making/#comments Tue, 12 Apr 2011 14:44:37 +0000 tewksbum http://themarketingmojo.com/?p=2061 http://www.themarketingmojo.com/marketing-community/blog/framework-for-applying-social-media-mentions-wom-to-marketing-decision-making/feed/ 0 Who’s in the wrong room? Eloqua Vs. Alchemy (or Marketing Automation Vs. Campaign Management) http://www.themarketingmojo.com/marketing-community/blog/eloquavsalchemy/?utm_source=rss&utm_medium=rss&utm_campaign=eloquavsalchemy http://www.themarketingmojo.com/marketing-community/blog/eloquavsalchemy/#comments Wed, 30 Mar 2011 12:21:06 +0000 tewksbum http://themarketingmojo.com/?p=2057 http://www.themarketingmojo.com/marketing-community/blog/eloquavsalchemy/feed/ 0