The Marketing Mojo

Bridges Horizon

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Horizon is a Quebec based, Canadian consultancy focused on Unica implementations and has partnered with MarketSphere to do marketing strategy work cross border.

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Saepio

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Saepio offers a very compelling story around the integrated processes needed for the digital marketing organization.  Visually, they offer a great info diagram (below) that attempts to chunk out the discreet functions: While they have a beautiful vision, right now their execution ability is largely focused on print. There are some significant assets here, though, that a pure digital play …

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Scion

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No – not the guys from Battlestar Gallitica… I think!  If you are looking for an Aprimo bodyshop / marketing automation partner in South Africa they are a good fit.

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Pierhouse

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Pierhouse is a UK based company who does an excellent job at driving digital into the store environment.  Drive digital campaigns, collect POS data, and analyze performance through online dashboards.  Very interesting company.

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Ironworks

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Ironworks is a MidAtlantic systems integrator that does CMS, BI, and portal implementations in addition to custom web development work.

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Silvertech

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Silvertech is a boutique digital agency based in Manchester, NH.  Small, but senior resources and polished results.

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Affinova

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Affinova certainly isn’t the easiest firm to categorize.  They are idea generation specialist that understand product launches and branding.  Okay, plenty of firms that do this, but what they’ve also done is brought analytics to the party by finding ways to quantify steps in their development methodology.  Innovation by the numbers.

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Aspect

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Specialist in everything call center.

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Rapp Collins

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World wide, networked direct agency.  Biggest news – they get it – they are fundamentally positioned to deliver the addressed, relevant messages that today’s iCitizens demand.  They may be a little light on the data and execution pieces, but they have the brand connections and creative needed to drive the message to the c-suite.  Look for Rapp to pass the …

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Pluris

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Pluris specializes in conducting LTV analysis and then designing and implemention marketing automation systems used to execute campaigns.  They also have data analytic services, but are lacking creative, concept execution pieces.

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