- SpeakingMarcus Tewksbury is a frequent speaker on topics relating to B2B marketing and technology. Past speaking engagements include: American Marketing Association (AMA) Canadian Marketing Association (CMA) DePaul University Direct Marketing Association (DMA) Georgetown University Illinois Technology Association (ITA) Integrated Marketing Summit Media Post Northwestern University The Economist University of Chicago BOOKING REQUEST Please submit the form below and we will follow up with you as soon as possible.
What does the future, near future mind you, look like? Listening + Understanding Capture and integrate interaction data from across the 6+ online channels Planning + Speaking Facilitate the evolution towards an inbound marketing strategy for acquisition and an opt-in compliant one for retention
… but funny. Thanks to silicon cloud – a consulting partner of HubSpot – http://www.siliconcloud.com/blog/bid/31078/Traditional-Marketing-versus-Social-Media
They don’t understand inbound marketing… As marketers, we’ve been beat over the head for the last two years with what is no longer working. How many times have we heard that the reality of reachability and addressability has shifted the balance of control to the consumer and that our traditional approaches have begun a painful death spiral? What’s been missing …
It was about 18 months ago while researching the emergent social network monitoring space that I first came across HubSpot at a MarketingProf’s B2B conference. At the time I was mildly interested in CEO Brian Halligan’s story on their site site scorer, and their various offerings… but at the core I didn’t get it. For one of the best viral …