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All Posts Tagged Tag: ‘SlideShare’

How to Implement a Social Media Marketing Strategy

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Again, thank you to everyone for the support and enthusiasm for the presentation. Certainly this is something that has hit a nerve and I’ve heard you loud and clear. Over the coming weeks and months I will be devoting more time documenting the approach we are deploying at Alterian and sharing insights on what is and isn’t working. To download …

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Is your demand gen approach working?

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There is really only one way to measure this – is it generating revenue from net new business?  This is the singular most important thing your demand generation efforts need to net.  In this deck on SlideShare we explore some specific ways you can assess the shape of your own funnel: Thoughts On A Successful Demand Generation Program View more …

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